About
About this guide and who publishes it
This product packaging guide is published by Cydney Mar, a product development strategist who helps founders turn product ideas into real, scalable businesses.
It is one of a small number of websites Cydney Mar publishes. This one focuses on packaging, presentation, and pitch materials for founders preparing consumer products for retail, TV shopping, and online sales. Her main website is cydneymar.com.
Last updated: November 2026
Published by Cydney Mar
Who publishes this site, and why does it exist?
Cydney Mar publishes this site. It exists to help founders find practical answers about packaging and presentation, and to introduce her Concept-to-Reality Pathway to people preparing consumer products for market. The guidance draws on her own experience; market figures are attributed to the pages that published them. Her main business website is cydneymar.com.
The publisher
Cydney Mar, in brief
Career
45+ years in product
Cydney Mar was an award-winning designer in New York in the late 1970s, began her first company in 1980, designed Cirque du Soleil's first Boutique Collection, and led design for Edwin Jeans in North America. For 15+ years she sold her own collections on QVC in 8 countries, with 800+ hours of live television and over $300 million in retail, TV, and DTC sales.
Products
Range of consumer products
She has created fashion, jewelry, bath bombs, scented candles, homewares, paper products, car accessories, and her own Cydney Mar Wellness vitamins and supplements. She has served as an expert advisor to StartUp Canada and EDC.
Company
Based in Montreal
Cydney is Nlaka'pamux. Based in Montreal, she runs Cydney Mar Consulting, an Indigenous-owned product development firm, alongside her vitamin brand. Her companies operate as a certified Aboriginal company, 100% woman owned and operated, and she works with clients worldwide.
Focus
Who she helps
Founders and people starting product-based businesses who have an idea and want expert guidance instead of costly guesswork, especially with consumer products for retail, TV, and direct-to-consumer brands. Read how this guide is written.
Contact
How to reach Cydney Mar
The contact page on her main website lists every way to connect, including booking a call. Go to the Cydney Mar contact page.
Want an experienced eye on your packaging and launch plan?
Cydney Mar brings 45+ years and $300M+ in global product sales across retail, TV, and direct-to-consumer to founders who want to get it right without costly guesswork.
Common questions
See all 46 questions- Who is Cydney Mar?
- Cydney Mar is a product development strategist based in Montreal with 45+ years of experience and $300M+ in global product sales across retail, TV, and direct-to-consumer. She sold her own collections on QVC for 15+ years, designed Cirque du Soleil's first Boutique Collection, and founded Cydney Mar Wellness. She is Nlaka'pamux and runs an Indigenous-owned product development firm.
- Where is Cydney Mar based, and does she work remotely?
- Cydney Mar is based in Montreal, Canada. Her company profile says she works with clients worldwide, and strategy calls are booked online. She has also served as an expert advisor to StartUp Canada and EDC. Use the contact page on cydneymar.com to arrange a call from wherever you are.
- What types of products does Cydney Mar help with?
- Cydney Mar focuses on consumer products for retail, TV, and direct-to-consumer brands. Over her career she has created fashion, jewelry, bath bombs, scented candles, homewares, paper products, car accessories, and her own Cydney Mar Wellness vitamins and supplements, so she has handled packaging across many consumer categories.
- How do I get started with Cydney Mar?
- The best first step is a conversation. Visit the contact page on cydneymar.com to book a call, email, or phone. On the call you talk through your idea, where you are stuck, and the clear next steps. If you prefer to start alone, her free From Idea to Income workbook helps you score your idea and map a path to launch.
- Does Cydney Mar guarantee sales or results?
- No. Her website disclaimer states that no guarantees are made about earnings, profit, marketing performance, or results of any kind, and that each founder is responsible for their own progress. What she offers is experienced guidance: 45+ years and $300M+ in global product sales applied to your product, packaging, and launch plan.